Our buyers have changed. They are doing more research online – on their own. They are not engaging salespeople as early or as often. There are also more buyers involved with every purchase decision today and traditional sellers are only talking to one or two. This program gives hotel salespeople the strategies and tools to find prospects earlier in the decision process, engage with them as valued advisors, communicate with them to help them make sense of a cluttered and complicated environment – and ultimately close more sales. This program will also help you turn your past clients into advocates for you so that you can get more referrals, grow your digital network and ultimately be a revenue producing leader. Welcome to Hotel Digital Sales Essentials.